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Tesla Model 3 and Y get colour wraps in west, all but confirming Cybertruck customisation

The electric blue camo wrap appears to have been particularly popular when it first appeared. (Image source: @kjoule11 on X)
The electric blue camo wrap appears to have been particularly popular when it first appeared. (Image source: @kjoule11 on X)
Tesla is expanding its wrap offerings beyond the Chinese market, where they have been available for some time. This new offering all but confirms that Tesla will offer first-party wraps for the Cybertruck, which has been spotted wearing all sorts of exciting and comedic vinyl in test runs.

Tesla has offered Chinese customers the option to customise their Model 3 and Model Y vehicles for some time, but the company has now expanded this offering to western markets. The Tesla wraps offer customers a relatively inexpensive and easy way to customise their vehicles and protect the underlying paint.

Currently, Tesla offers the Model 3 and Y wraps in seven different colour schemes, including clear — although none are quite as exciting as the digital camo or Ford F-150 guises the Cybertruck has been seen in. Given the various prints the Cybertruck has worn in previous sightings, the rumour mill has been ablaze with theories that Tesla will offer wraps from the factory.

Expanding its wrapping business beyond Chinese borders all but confirms that the Cybertruck will be available in a more exciting colour than mill-finished stainless steel.

Considering the material and finish chosen for the Cybertruck — which would prove difficult to repair in the case of scratches or scuffs — a factory wrap would likely be a reasonable option for many Cybertruck owners. A clear PPF (paint protective film), which is also offered for the Model 3 and Y for US$5,000, would be an attractive option for those looking to protect the finish of their vehicles without sacrificing the unique stainless steel look.

Tesla is charging between US$7,500 and US$8,000 for the colour wraps, while the clear version comes in at US$5,000.

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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2023 10 > Cybertruck first-party wraps all but confirmed as US$8,000 Tesla Model 3 and Y wraps appear in Tesla shop
Julian van der Merwe, 2023-10-11 (Update: 2023-10-12)