Apple imposes new limits on its online orders due to coronavirus-induced supply issues
Apple's mobile-device revenues have been projected to fall this year and next thanks to the ongoing public health situation. The pandemic in question has also reportedly affected this company's supply chains, which may make the production of iPhone 12 units more difficult than usual. Now, it appears that these rumors may have some weight.
The Cupertino giant has added new restrictions on the online purchases conducted via its own website. They allow a user to order only 2 units of any given device. These limits have been found to apply to the 8- to 11-series iPhones listed on these pages.
Similarly, only 2 new iPad Pros (which come in 11- or 12.9-inch variants) can be ordered per Bag. These measures are only normally taken immediately after iPhone launch events on apple.com, in order to curb order-system abuses on the part of resellers.
Therefore, the fact they are in place now is is a fairly solid indication that their maker is experiencing supply issues at present.