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Apple grabs 89 percent of worldwide smartphone sales profits

Q4 2014 global smartphone operating profits
Q4 2014 global smartphone sales profits
With a market share of only 20 percent, the notorious Cupertino-based company managed to grab most of the smartphone operating profits worldwide.

The iPhone 6 and iPhone 6 Plus may not have been able to put Apple in control of more than a quarter of the global smartphone market, but the situation is completely different when talking about operating profits. While handsets powered by the Google Android mobile OS clearly dominate the market, the manufacturers of these devices have to deal with very low profits. On the other hand, Apple managed to grab impressive profits with a market share of about 20 percent.

According to Strategy Analytics quoted by ZDNet, the entire smartphone industry had a profit of $21 billion during Q4 2014 and Apple scored no less than $18.8 billion. This means the company behind the iPhone had 89 percent of the worldwide profits generated by smartphone sales, although they only sold 20 percent.

Android profits dropped 50 percent when compared to Q4 2013 - from $4.8 billion to just $2.4 billion. Neil Mawston, executive director of Strategy Analytics, said "Samsung was the main downward driver of Android profits worldwide in Q4 2014" and that major manufacturers that fail to grab "decent profits" from Google's platform "may be tempted in the future to look at alternative platforms such as Microsoft, Tizen, or Firefox."

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2015 02 > Apple grabs 89 percent of worldwide smartphone sales profits
Codrut Nistor, 2015-02-28 (Update: 2015-02-28)
Codrut Nistor
Codrut Nistor - News Editor
Although I have been writing about new software and hardware for almost a decade, I consider myself to be old school. I always enjoy listening to music on CD or tape instead of digital files and I will not even get into the touchscreen vs physical keys debate. However, I also enjoy new technology, as I now have the chance to take a look at the future every day. I joined the Notebookcheck crew back in 2013 and I have no plans to leave the ship anytime soon.