Notebookcheck Logo

HMD Barbie flip phone confirmed for an August 28 launch, to be priced at €108/4,999 INR

The HMD Barbie flip phone features the Barbie branding in large font and the classic 'Barbie-pink' device border. (Image source: HMD via X/Twitter)
The HMD Barbie flip phone features the Barbie branding in large font and the classic 'Barbie-pink' device border. (Image source: HMD via X/Twitter)
HMD Global has announced the release of the Barbie Flip Phone, created in collaboration with Mattel, set for August 28. This retro-style feature phone, first showcased at MWC 2024, is a simple alternative to modern smartphones. Priced at approximately $51 (4,999 INR) in India and €108 in Europe, the phone features a bright pink border, a UNISOC T107 chip, and dual SIM support. The release follows HMD's recent launches in India.

HMD Global has confirmed that the Barbie Flip Phone, created in collaboration with Mattel, will be released on August 28. The initial announcement was made in February, where HMD revealed its partnership with Mattel to develop this retro-style device.

The Barbie Flip Phone, showcased at Mobile World Congress (MWC) 2024, aims to offer a simple, chic alternative to modern smartphones. Ruth Henriquez, Head of Consumer Products at Mattel EMEA, specifically stated that the collaboration will be an exciting moment for Barbie fans of all ages.

The phone features a bright pink border and the Barbie logo on the front. It includes a UNISOC T107 chip, 48MB of memory, 128MB of storage (expandable to 32GB), a 2.8-inch QVGA main screen, and a 1.77-inch QQVGA secondary screen. Additionally, it has a 30-megapixel camera with LED flash and a 1450mAh removable battery. Noteworthy, the Finnish retailer Multitronic had this same device listed on their website before. The model is TA-1681, which supports dual SIM and dual standby. 

Priced at 4,299 INR (approximately $51) in India and 107.9 euros (approximately $118) in Europe, the Barbie Flip Phone supports dual SIM and dual standby. It is expected to ship after September 8. This announcement comes after HMD's launches of several smartphones in India, including the HMD Crest and Crest Max, and  the recently launched 225 4G

The first teaser image of the HMD Barbie flip phone from back in Februrary 2024. (Image source: HMD)
The first teaser image of the HMD Barbie flip phone from back in Februrary 2024. (Image source: HMD)
static version load dynamic
Loading Comments
Comment on this article
Please share our article, every link counts!
Mail Logo
> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2024 07 > HMD Barbie flip phone confirmed for an August 28 launch, to be priced at €108/4,999 INR
Anubhav Sharma, 2024-07-31 (Update: 2024-07-31)