Eurocom has a unique trade-in program to coerce owners of Alienware or MSI laptops to jump ship. At its simplest form, users worldwide can mail in their functional Alienware or MSI laptop - regardless of manufacturing date - for any new Eurocom system at a flat 25 percent off with no maximum cap. When considering that Eurocom laptops are some of the most powerful available for gamers and professionals, users can easily save several hundred dollars from the program alone. An extreme and completely valid example would be to trade in an outdated and discontinued Alienware M14x for $2000 USD off a fully configured 17.3-inch Eurocom Sky X9C.
As with any trade-in program, the devil can always be found in the details. Most notably, Eurocom reserves the right to request proof of purchase to discourage secondhand trades and customers are expected to box and ship their own laptops without reimbursement. Gaming laptops, desktops, or mini PCs from other makers like Lenovo, Asus, or Gigabyte are not yet accepted as part of the current incentive. A non-operable MSI or Alienware laptop would still be eligible for the trade-in albeit likely for a much smaller discount.
Even with the above limitations in mind, this is probably the easiest way to shave off a huge chunk of the purchase price on a Eurocom laptop. The official trade-in details are outlined by the manufacturer here. Somewhat similar upgrade programs exists for MSI, Apple iPhone, and Microsoft Surface owners as manufacturers want to keep more customers within their respective product families throughout multiple refresh cycles.