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Apple iPhone 12 series sales pegged to 80 million units by the end of 2020

The iPhone 12 series could hit 80 million units sold before the turn of 2021. (Image source: Apple)
The iPhone 12 series could hit 80 million units sold before the turn of 2021. (Image source: Apple)
Apple is expected to sell at least 70 million iPhone 12 units by the end of 2020, DigiTimes claims. Apple may even top 80 million units before the new year, barring an escalation in the trade war between China and the United States. Apparently, hardware improvements and a fresh design will drive iPhone sales this year.
Alex Alderson, 🇮🇹

DigiTimes claims that Apple will have a bumper end to 2020, with the website predicting record iPhone sales from now until December. Based on information from market observers, which lacks the accuracy of supply chain information, DigiTimes expects Apple to sell at least 70 million iPhone 12 units before 2021, which encompasses all smartphones in the four-strong series.

Apparently, the switch to 5 nm chips with the A14 Bionic, better cameras and a redesign are all reasons for the expected uptick in sales this year. Similarly, the decision to equip new entry-level iPhones with OLED screens instead of the LCD one it used in the iPhone 11 is believed to add value to the iPhone 12 and iPhone 12 mini. However, the iPhone 12 series is not necessarily cheaper than last year's iPhones, especially if you live in the Eurozone.

70 million units is a conservative estimate by DigiTimes, too. The website adds that 80 million units sold by December 31 is a reasonable possibility if the trade war between China and the United States remains as it is. Additionally, the decision to stagger the release of the four iPhone models this year is expected to drive sales into Q1 2021, so it could be a great 2021 for Apple, also. Separately, DigiTimes claims that Foxconn is the sole supplier of the iPhone 12 Pro Max and that the manufacturer will produce around 70% of iPhone 12 and iPhone 12 Pro orders.

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2020 10 > Apple iPhone 12 series sales pegged to 80 million units by the end of 2020
Alex Alderson, 2020-10-15 (Update: 2020-10-15)
Alex Alderson
Alex Alderson - News Editor - @aldersonaj
Prior to writing and translating for Notebookcheck, I worked for various companies including Apple and Neowin. I have a BA in International History and Politics from the University of Leeds, which I have since converted to a Law Degree. Happy to chat on Twitter or Notebookchat.