Apple iPhone 12 series sales pegged to 80 million units by the end of 2020
DigiTimes claims that Apple will have a bumper end to 2020, with the website predicting record iPhone sales from now until December. Based on information from market observers, which lacks the accuracy of supply chain information, DigiTimes expects Apple to sell at least 70 million iPhone 12 units before 2021, which encompasses all smartphones in the four-strong series.
Apparently, the switch to 5 nm chips with the A14 Bionic, better cameras and a redesign are all reasons for the expected uptick in sales this year. Similarly, the decision to equip new entry-level iPhones with OLED screens instead of the LCD one it used in the iPhone 11 is believed to add value to the iPhone 12 and iPhone 12 mini. However, the iPhone 12 series is not necessarily cheaper than last year's iPhones, especially if you live in the Eurozone.
70 million units is a conservative estimate by DigiTimes, too. The website adds that 80 million units sold by December 31 is a reasonable possibility if the trade war between China and the United States remains as it is. Additionally, the decision to stagger the release of the four iPhone models this year is expected to drive sales into Q1 2021, so it could be a great 2021 for Apple, also. Separately, DigiTimes claims that Foxconn is the sole supplier of the iPhone 12 Pro Max and that the manufacturer will produce around 70% of iPhone 12 and iPhone 12 Pro orders.
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