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Analysts not impressed with the HTC One A9

Analysts not impressed with the HTC One A9
Analysts not impressed with the HTC One A9
First impressions from market analysts are lukewarm in terms of sales and outcome.

A US brokerage firm has weighed in on its predictions for a potential upswing for Taiwanese smartphone manufacturer HTC and they are unfortunately quite grim. HTC shares are predicted to be "Underweight" as the One A9 reveal was not particularly impressive by any means compared to the competition.

According to the opinion of the US analysts in question, the One A9 may very well be a decent device on its own, but will barely make the impact it needs to being HTC back into the game. The Android market is simply saturated with too many other options for the One A9 to stand out against the crowd even if it manages to receive universal acclaim from the press. From a worldwide perspective, the smartphone industry has largely boiled down to Apple and Asian competitors.

Additionally, allegations against the One A9 for its similar design to the iPhone 6s have given it the nickname "HTC 6s". President of HTC North Asia Jack Tong has since addressed those claims directly. The One A9 launch price of 600 Euros is also not without criticism as there are plenty of less expensive alternatives from Honor, OnePlus, Xiaomi, and others.

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2015 10 > Analysts not impressed with the HTC One A9
Ronald Tiefenthäler/ Allen Ngo, 2015-10-27 (Update: 2015-10-27)
Allen Ngo
Allen Ngo - US Editor in Chief
After graduating with a B.S. in environmental hydrodynamics from the University of California, I studied reactor physics to become licensed by the U.S. NRC to operate nuclear reactors. There's a striking level of appreciation you gain for everyday consumer electronics after working with modern nuclear reactivity systems astonishingly powered by computers from the 80s. When I'm not managing day-to-day activities and US review articles on Notebookcheck, you can catch me following the eSports scene and the latest gaming news.