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Alienware Area-51: Brick Kit Lego gaming PC now available as reward for loyal Alienware customers

Alienware is now selling a Area-51 gaming PC replica made of Lego (Image source: Dell)
Alienware is now selling a Area-51 gaming PC replica made of Lego (Image source: Dell)
Loyal Alienware customers can now order a Lego version of the Area-51 Gaming PC. It consists of 318 bricks and recreates components like the graphics card, the all-in-one liquid cooling for the processor as well as the transparent side panel.

Alienware customers can earn bonus points by buying the brand’s products or participating in certain promotions, which can then be redeemed on the so-called Arena Marketplace. While this marketplace mainly featured some merchandise such as socks, hats or Alienware logo keychains, Alienware has now listed an interesting Lego computer.

More specifically, Alienware has recreated the Area-51 Gaming Tower (from $3,069 at Dell) with 318 authentic Lego bricks. The manufacturer plans to offer Lego versions of other Alienware products in the future, but no further details have been provided thus far. Either way, the Area-51 Brick Kit is around 5.1 inches long and tall, as well as 2.2 inches wide. Apparently, Alienware developed multiple custom Lego bricks specifically for this kit.

The American PC maker meticulously recreated the Area-51 case, from the front Alienware logo and air vents to the transparent side panel, which can be removed in order to get a better look at the internals. Inside, there are a total of six blue fans, three of which are part of the processor's all-in-one liquid cooler. The graphics card, motherboard, and power supply are also visible. However, there are no labels that would help with identifying the specific components.

Price and availability

The Area-51 Brick Kit is exclusively available on the aforementioned Alienware Arena Marketplace. The Lego computer costs 9,999 ARP (Alienware Reward Points), which customers can earn by purchasing Alienware products directly at the manufacturer's online store.

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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2025 06 > Alienware Area-51: Brick Kit Lego gaming PC now available as reward for loyal Alienware customers
Hannes Brecher, 2025-06- 9 (Update: 2025-06- 9)