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"ZERO" RTX 4060 Ti pre-launch consumer interest reported as retailers allegedly anticipate extremely low demand

The RTX 4060 Ti now on sale features 8 GB of VRAM. (Source: NVIDIA)
The RTX 4060 Ti now on sale features 8 GB of VRAM. (Source: NVIDIA)
The RTX 4060 Ti is now up for sale at an MSRP of US$400. However, per the latest information from Moore’s Law Is Dead, the sales of the GPU could be very low based on pre-launch data from the leaker’s retail sources. Furthermore, the RTX 4060 Ti stock at launch is reportedly similar to the RTX 4080 launch supply.

Reviews of the RTX 4060 Ti dropped yesterday and it would be an understatement to say that the card is not getting a positive response from the press. Multiple reviews have ripped the RTX 4060 Ti apart mostly for the now-paltry 8 GB of VRAM. Based on these middling reviews, it seems that the RTX 4060 Ti may not a get warm reception from gamers as Tom from Moore’s Law Is Dead claims that a few of his retail sources are expecting the GPU to fall flat on its face.

Per one of the leaker’s sources from a “Major US Retailer”, after the initial supply of the RTX 4060 Ti for launch, the retailer doesn’t expect to get any “resupplies for months”. Additionally, this source alleged that, although 30-50% of the retailer’s launch RTX 4060 Ti stock consisted of MSRP GPUs, many AIBs cards are well above the US$400 suggested price as “some AIBs are hoping people will pay RTX 3070 pricing” for the board.

A Micro Center source reported that the consumer interest in the RTX 4060 Ti appears to be “ZERO” prompting the retailer to not open the stores early and only order “a handful of cards for each location”. The source also expected some stores to be unable to move any cards.

Another source mentioned that the RTX 4060 Ti could be “VERY” easy to get possibly due to low demand. The same sentiment was shared by an EU distributor who alleged that they had “minimal pulls from our warehouses for launch”. Interestingly, the same distributor also said that the RTX 4070 stock hasn’t been refreshed since April which seems to confirm a recent report regarding NVIDIA's extension of the RTX 4070 supply halt into June.

All in all, it looks like the RTX 4060 Ti could be a tough sell for NVIDIA based on launch reviews and MLID’s latest leak. We won’t have to wait long to find out the actual consumer demand for the RTX 4060 Ti as the GPU is now on sale.

(Source: MLID)
(Source: MLID)
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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2023 05 > "ZERO" RTX 4060 Ti pre-launch consumer interest reported as retailers allegedly anticipate extremely low demand
Fawad Murtaza, 2023-05-24 (Update: 2023-05-24)