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ZTE Axon 7 set for a reveal on May 26

ZTE Axon 7 set for a reveal on May 26
ZTE Axon 7 set for a reveal on May 26
Sound quality will apparently be a major selling point for the upcoming smartphone. ZTE declined to share any other details about the device.

Chinese telecommunications company ZTE has made the smartphone reveal date official via press invitations for the premiere next week. The tagline reads "Symphony on the go", which suggests a focus on offering better sound quality than competing devices.

The short 30-second teaser does little to inform customers what the Axon 7 will actually have. It does, however, claim that the new smartphone will offer a virtual 5.1 Surround "Theater Sound" experience. This seemingly confirms older rumors about the next ZTE smartphone when it was predicted that it would be equipped with improved speakers as a major selling point. Other integrated software features and hardware specifications remain a mystery.

Existing rumors on the hardware are scarce and only speculative. Nonetheless, ZTE Mobile Devices CEO Adam Zeng recently shared on Weibo photos of the ZTE marketing director alongside music professors to imply that the company had been reaching out to music professionals during the development of the Axon 7.

Furthermore, the picture contains the following description:

"Listen and perceive life and Nature: Axon's beautiful melody is so powerful, its audio capabilities can reach beyond the northern hemisphere"

It wouldn't be far-fetched to expect the Axon 7 to carry the new AKM 32-bit DSP AK4961 module for Hi-Fi sound.

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Ronald Tiefenthäler/ Allen Ngo, 2016-05-20 (Update: 2016-05-20)