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WSJ: BlackBerry Q10 sales disappoint

Sales of BlackBerry's Q10 smartphone haven't taken off as anticipated, leaving investors and customers in doubt.

In bad news for BlackBerry, their recent misfortunes don't appear to be improving and may be taking a turn for the worst. The embattled Canadian smartphone manufacturer had been hoping that the keyboard-equipped Q10 would provide a significant sales boost, but that doesn't appear to be manifesting according to a Wall Street Journal report.

The report doesn't contain official word from BlackBerry, but it uses a few sources to reach that conclusion. First off, carrier executives and retailers in the US and Canada have reported very low demand for the smartphone, so much so that some owners ended up returning a majority of their stock. Furthermore, used phone dealers have been surprised by the lack of activity involving BlackBerry devices, as most expected a spike in sales with users looking to upgrade to the Q10.

All in all, the report paints a poor picture of the Q10's performance, despite BlackBerry's insistence that contracts with the Department of Defense and others have been a boon. Unfortunately, one cannot tell whether the poor numbers are a result of uncertainty about the company's future or the device itself, but with the Q10 being touted as a savior, BlackBerry may have been right in exploring the possibility of a sale.


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Ronald Tiefenthäler/Omar Al-Qudsi, 2013-09- 2 (Update: 2013-09- 2)