This is what GTA 6 marketing looks like in its final phase

Over the summer, fans were practically begging for the final marketing phase of GTA 6 to begin. Now, with less than two weeks to go until release, there's no doubt that it's here. Alongside exclusive reports from Edge, Game Informer and IGN, much of the campaign is taking place in the real world. Posters, massive murals, branded vehicles and other promotional displays are appearing around the globe – and we'll take a look at some of them below.

Things started picking up a little earlier in the United States. We've already reported on enormous murals in Brooklyn, New York, as well as billboards on the roof of the Kaseya Center in Miami. GTA 6 has since made its presence felt in many major cities, as the following image from Times Square in New York shows. But the campaign has also reached Europe, Asia and Australia.

GTA 6 in Europe

Anyone waiting for the subway at Alexanderplatz in Berlin is currently greeted by two large GTA 6 posters. The subway system in Lisbon is also promoting Rockstar's highly anticipated open-world game. Meanwhile, La Défense in Paris is home to another large-scale advertisement, although it doesn't appear to be quite finished in the photos circulating online.

GTA 6 in Asia

In Osaka, Japan, GTA 6 advertisements can now be spotted among the city's countless illuminated signs. Meanwhile, an entire subway station in Singapore has been given a GTA-inspired makeover. A double-decker tram carrying GTA 6 advertising has also reportedly been spotted in China, although no photos have surfaced so far. There don't appear to have been any other sightings from China yet.

GTA 6 in Australia

In Melbourne, a massive mural has been spotted on the side of a multistory building, apparently painted by two artists. Meanwhile, trams featuring GTA 6 advertising have been spotted in both Melbourne and Sydney.