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The first true signs of a 5G BlackBerry emerge with a new waitlist announcement

OnwardMobility's latest announcement. (Source: OnwardMobility)
OnwardMobility's latest announcement. (Source: OnwardMobility)
The start-up OnwardMobility announced that it had secured the classic BlackBerry mobile device brand back in 2020, then unveiled plans to make such a phone with 5G. However, the company has gone very quiet on the subject since then. Now, however, it is back with an invitation to join a community that will apparently help the device's development with feedback and exclusive previews.

OnwardMobility had confirmed that it would be making the world's first 5G BlackBerry phone in 2021; however, that was back in February of the same year, with no concrete official updates on this prospect since then. Now, over 5 months later, it has something new to share that specifically points to the same device.

However, rather than being a launch announcement or teaser of any kind, it is an invitation to join what OnwardMobility calls its Pre-Commitment Program. It is slated to grant those "interested in purchasing the new and innovative BlackBerry 5G smartphones" who sign up for it access to details on the devices' features, design and release in advance.

Furthermore, from the gist of this statement, OnwardMobility will also use the Program to kill multiple birds with one stone: it might gauge demand for the devices in question; gather potentially useful feedback on the specs and properties a modern-day BlackBerry should have, not to mention building a user-base up ahead of time.

Finally, it is interesting that OnwardMobility specifically mentions "smartphones" in the plural, suggesting that it is truly committed to the production of a full line of "BlackBerry 5Gs". All in all, its new sign-up sheet seems like the beginning of tactics used to varying effects by other OEMs, OnePlus, Eve Devices and Realme included, in the past.

Then again, as OnwardMobility's new page also includes a survey asking how many units a subscriber might intend to buy (with options ranging from "1-4" to "1000+"), not to mention which carrier they plan to register them on, this one seems most like the enterprise version of such "made-with-our-fans" initiatives.

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2021 07 > The first true signs of a 5G BlackBerry emerge with a new waitlist announcement
Deirdre O'Donnell, 2021-07-26 (Update: 2021-07-26)