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Lead designer of the Essential phone leaves the company

Liron Damir, the head of UX, has left Essential. (Image source: LinkedIn)
Liron Damir, the head of UX, has left Essential. (Image source: LinkedIn)
The head of UX for Essential, Liron Damir, has left the startup to work at Google in the Google Home division. This marks the third departure of a key employee at Essential in as many months.
Sam Medley,

Andy Rubin’s Essential phone has been fighting a long, hard battle on its march towards release, and it was just dealt another huge blow. The lead designer and head of UX, Liron Damir, has left the startup to work for Google.

Damir’s departure has happened in the wake of two other key employees quitting the company. Andy Fouché, the former communications lead, and Brian Wallace, the previous Vice President of marketing, both parted ways with the startup over the past few months, leaving Essential with holes to fill in some key executive roles. Damir’s departure marks another bump in the road for the startup as it prepares for the release of its first device, the titular Essential Phone.

Damir may be moving on to greener pastures, however; it was reported that he took a job with Google to head the user experience design of the Google Home group. This group is responsible for Google’s connected home gadgets, including the Chromecast and Google Home smart speaker. Prior to his work with Essential, Damir was responsible for leading design at Pebble until its purchase by Fitbit last year and the webOS operating system used by HP (and later LG).

Andy Rubin, the creator of the Android operating system and owner of Essential, hasn’t commented on Damir’s transition as of yet. Rubin has stated that the Essential Phone is nearing release in the coming weeks and should be in consumers’ pockets very soon. However, with executives seemingly dropping like flies, the longevity of the device and the company behind it are currently up in the air. Rubin needs the Essential Phone to be a big hit if his startup is to last much longer.


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Sam Medley
Sam Medley - Senior Tech Writer - 1171 articles published on Notebookcheck since 2016
I've been a computer geek my entire life. After graduating college with a degree in Mathematics, I worked in finance and banking a few years before taking a job as a database administrator. I started working with Notebookcheck in October of 2016 and have enjoyed writing news and reviews. I've also written for other outlets including UltrabookReview and GeeksWorldWide, focusing on consumer guidance and video gaming. My areas of interest include the business side of technology, retro gaming, Linux, and innovative gadgets. When I'm not writing on electronics or tinkering with a device, I'm either outside with my family, enjoying a decade-old video game, or playing drums or piano.
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2017 07 > Lead designer of the Essential phone leaves the company
Sam Medley, 2017-07-28 (Update: 2017-07-28)