Although online sales are very popular, Apple still relies on its retail stores to reach potential customers and to provide support to those in need. The company has no brick and mortar retail location in South Korea yet, but it looks like things are soon going to change.
According to insiders familiar with the plans of the Cupertino-based company, Apple's regional office in South Korea signed no less than three long-term lease contracts for land in Sinsa-dong, Gangnam District in Seoul. The same sources reveal that the contracts were signed at the end of February and the lease will last until the end of February 2036. After reviewing multiple locations last year, the iPhone maker has settled for one that will host a two- to three-story retail store.
Unfortunately, there is no information available about the opening date of the company's first South Korean store and its construction still has to begin. Right now, Apple sells its products in South Korea via a local partner.
Codrut Nistor - Senior Tech Writer - 5995 articles published on Notebookcheck since 2013
In my early school days, I hated writing and having to make up stories. A decade later, I started to enjoy it. Since then, I published a few offline articles and then I moved to the online space, where I contributed to major websites that are still present online as of 2021 such as Softpedia, Brothersoft, Download3000, but I also wrote for multiple blogs that have disappeared over the years. I've been riding with the Notebookcheck crew since 2013 and I am not planning to leave it anytime soon. In love with good mechanical keyboards, vinyl and tape sound, but also smartphones, streaming services, and digital art.