Apple opens three new stores
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Apple continues its offline expansion with the opening of three new stores that are staffed by over 350 employees. These new retail locations are located in Nanjing, Cologne, and Miami.
According to the official press release, "Each store complements the local architecture, from the restored facade in Schildergasse to the 90-by-30-foot glass entryway of Apple Nanjing." The Forum makes its debut in all these three cities, allowing the local communities to gather and learn while using Apple solutions. The Boardroom is also present, allowing local developers, entrepreneurs, and business customers to gain quick access to hands-on advice and training.
Apple Nanjing Jinmai Place is China's first store to feature a stone staircase with integrated recessed handrails, while the Schildergasse in Cologne introduces the Forum, Avenues, and Boardroom to Germany. Finally, Apple Brickell City Centre is the company's fifth store in Miami. Its 100 employees speak nine languages, almost half being fluent in Spanish.
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