AMD Ryzen outselling Intel Core in Asia
AMD is riding on a high right now with the recent launch of its 7nm Navi-based GPUs and Ryzen 3000 series Zen 2-based CPUs along with the high-profile hire of Frank Azor. If the early sales figures coming out of Asia are any guide, Team Red is finally putting the fear of god into Team Blue after the best part of a decade in the wilderness. Danawa Research has reported that within a couple of days of launching, AMD's 3000 series chips were outselling Intel's latest silicon for the first time in years.
On launch day in Asia, AMD's 3000 series chips saw a 48.72 percent jump in AMD sales and by day two it was outselling Intel with 53.36 percent of sales versus Intel's 46.64 percent share. The same research also noted that customers are more actively searching for AMD's new silicon with a 76.95 percent share versus interest in Intel's silicon at just 23.05 percent. It will be interesting to see if the trend is sustained in Asia over the coming months and whether it is a pattern that is repeated in other markets.
AMD's new Zen 2 microarchitecture boasts some significant upgrades over the Zen+ 2000 series chips that it replaces. Not only does gain the benefit inherent in the switch from a 12nm node to a 7nm node, it also incorporates substantial design changes. These include an all-new execution pipeline as well as substantial gains in floating point performance moving from 128-bit to 256-bit. Coupled with higher clock speeds, lower power consumption and other architectural enhancements it's no wonder it is knocking out some excellent benchmark scores.