DJI officially launches the Osmo Action Cam to take on Go Pro

DJI is better known for its market-leading consumer and prosumer drones. Taking its expertise in drone cameras, DJI has transferred this across to its first action camera. The new DJI Osmo Action has clearly got Go Pro in its sights with the new camera while offering a clever twist on the approach. Given the rise in popularity of selfies, the new Osmo Action has dual displays with a front facing display allowing users to record themselves talking into the camera and see how they are framed at the same time.

The DJI Osmo shoots video at 4K/60fps at 100Mbps which really is the minimum requirement these days. It also offers users flexibility with the way that they can shoot their footage. There is an 8x slow motion mode that shoots at 1080p/240fps, the ability to set custom exposures right up to 120 seconds for night sky shots, a time-lapse mode and a timed shooting mode that can shoot still images in the preferred RAW format.

Recording can be actioned in as quickly as 2 seconds from pressing the record button to recording live footage while it also supports five voice commands to get recording started as well in different modes. The DJI Osmo Action is also ruggedized and can get wet right down to depths of 11 meters. Its lenses also feature three aspherical layers that reduce glare and distortion. A protective anti-fingerprint coating on the lens filter cap also repels oil, water, dirt and dust to keep things functional in a wide range of outdoor circumstances.

The DJI Osmo Action is available now in the US and is retailing for US$349. Included in the box is a camera frame, one adhesive flat mount, one adhesive curved mount, one quick-release base, one battery and case, a locking screw and USB-C cable.