Deal | ADATA completely dropped the ball on its first ever XPG XENIA gaming laptop so it's now on sale for just $1200 USD

Mostly known for their lineup of RAM and SSDs, ADATA made the leap to full-fledged gaming laptops earlier this year. Dubbed the XPG series, the 15.6-inch laptop is essentially a re-branded white label chassis similar to the Maingear Element 15, Eluktronics MAG 15, or the Schenker XMG Fusion 15. The laptop launched for a high retail price of $1700 USD even though it came equipped with the older Core i7-9750H processor.

Fast-forward just three months later and the ADATA XPG is now much cheaper at $1200 USD. The deal is notable for its 1 TB PCIe SSD and roomy 32 GB of RAM whereas most other gaming laptops in this price range would come with half those capacities. Users may be able to install system drivers from Maingear or Eluktronics should ADATA ever decide to exit the laptop market since this same chassis is available from multiple resellers.

We're not really surprised by the quick sale or potentially low consumer interest in the ADATA XPG. The manufacturer launched its first gaming laptop on the eve of the 10th gen Comet Lake-H series which overshadowed the announcement of the XPG. Furthermore, demanding $1700 USD for a GeForce GTX 1660 Ti laptop was absurd when considering that gamers can buy much faster RTX 2060 or even RTX 2070 alternatives for about the same price. The new $1200 price point is more in line with other GTX 1660 Ti laptops currently in the market.

See our review on the Schenker XMG Fusion 15 here to learn more about the ADATA XPG 15.