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The Apple Car may cost north of $100,000, use premium titanium material in its design

Patent-based Apple Car concept render (image: Vanorama)
Patent-based Apple Car concept render (image: Vanorama)
The Apple Car undertaking may be called Project Titan as the team in Cupertino plans to use a lot of premium titanium material in the car's design, reports a renowned leaker. While Apple is still planning to announce its EV in 2025, it will likely position it at the luxury end of the market.

Despite recent rumors that the Apple Car team over at Cupertino is being shrunk and scattered on tasks different than Project Titan as it may be called internally, a leaker with a good track record claims that Apple's electric car development is in full swing.

Apple has been rumored to form EV partnerships with many automakers - from Toyota and Lexus, to Hyundai and Kia - but renowned tipster LeaksApplePro advises that it will most likely task its long-running iPhone assembly partner Foxconn with the car's production. The Apple Car announcement is still set for some time in 2025 or even at the end of 2024, they claim, though the actual release and the start of its mass production may not coincide with the unveiling.

Apple won't be launching a mass market electric vehicles, either, say their industry sources. It will try to position the Apple Car at the luxury end of the EV market that commands prices of US$100,000 and above, more in the realm of the Tesla Model S than the Model 3.

As to the novelties Apple may be planning to bring to the EV mix some time in 2025, these include an increased use of premium metal materials like titanium, as well as a keyless entry via the iPhone. Apple already has its Car Key option that works with certain BMW, Genesis, Kia, and other vehicles right now, so it makes sense that it will try to keep its walled garden intact in the EV realm as well.

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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2022 05 > The Apple Car may cost north of $100,000, use premium titanium material in its design
Daniel Zlatev, 2022-05- 2 (Update: 2022-05- 2)