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Sega’s Sonic Rumble faces backlash for "aggressive" monetization in post-launch reviews

A screengrab of Sonic Rumble's in-game storefront (image source: r/gaming)
A screengrab of Sonic Rumble's in-game storefront (image source: r/gaming)
Sega’s long-awaited Sonic Rumble launched globally on November 5, 2025, for iOS, Android, and PC (Steam/Steam Deck) with cross-play and over 10 million pre-registrations, offering 32-player, Fall Guys–style arena races starring mini-toy versions of Sonic characters - and somewhat ironically, heavy criticism about its approach to monetization.

Sega’s long-awaited Sonic Rumble finally launched globally on November 5, 2025, for iOS, Android, and PC via Steam after numerous delays. Sonic Rumble features cross-play support between mobile and PC. Gamers on Linux and Steam Deck can hop in on the fun too, as Sonic Rumble is Steam Deck verified. However, the Steam launch has been rocky, with users complaining of “predatory” monetization practices.

Sonic Rumble pits 32 players against each other in a toybox world, where players control mini-toy versions of Sonic, Tails, Shadow, Amy, and Dr. Eggman. The game loop is similar to Fall Guys: players must reach the end of an obstacle-filled arena and collect the most rings.

Sega announced that a large pre-launch community of over 10 million players registered for the game. Furthermore, Sonic Rumble also supports Linux and the Steam Deck, running at a smooth 90 FPS in most instances and a stable 60 FPS with 3 to 4 hours of battery life.

Unfortunately, Sonic Rumble’s launch has been rocky from the get-go. On Steam, Sonic Rumble has a Mixed User Rating, with a 44% user score out of 1,418 reviews. On the Google Play Store, the game has a 3.9-star rating out of 13,900 reviews, while on iOS, Sonic Rumble touts a 4.4-star rating out of 709 reviews.

Players complain that Sega is engaging in “aggressive” monetization practices. Across all platforms, players report multiple overlays and pop-ups urging players to purchase skins. The skins in question are pretty expensive, ranging from $40 to $60. For example, the Neon Suit Sonic sells for 999 Red Star Rings, which is over $50. Individual emotes in Sonic Rumble cost 99 Red Star Rings, which equate to over $10.

However, that’s far from the end of Sonic Rumble’s monetization implementations as multiple paid battle passes run simultaneously. Sonic Rumble’s Season Pass costs $9.99, the Halloween Pass goes for $8.99, and $20 for Premium Pass+.

PC gamers have review-bombed Sonic Rumble, with some calling it a “microtransaction-slop-filled nightmare”, a damning indictment for a title that was expected to be an essential cornerstone of Sega’s mobile strategy. Sega is yet to comment on Sonic Rumble’s microtransaction-fueled outrage.

Buy Sonic Racing: CrossWorlds on Amazon

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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2025 11 > Sega’s Sonic Rumble faces backlash for "aggressive" monetization in post-launch reviews
Rahim Amir Noorali, 2025-11- 6 (Update: 2025-11- 6)