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PC Market: Sales keep falling

PC Market: Sales keep falling (Picture: IDC numers)
PC Market: Sales keep falling (Picture: IDC numers)
The PC market continues to shrink. In the last quarter less PCs were sold then one year ago, yet again. However, the decline in sales wasn´t as big as the market research companies expected it to be.

The two big market research companies, IDC and Gartner, have released their latest sales-numbers for PC-sales. As expected, the sales have only one direction: Downwards. However, the downturn in sales was smaller then Gartner and IDC expected. According to IDC, 3,9 % less PCs were sold in the third quarter of 2016, compared with the third quarter of 2015. Gartner reports an even bigger decline by 5,7 %. This disparity likely results from the different stance on Chromebooks: Gartner thinks that Chromebooks aren´t PCs, so they are not part of the numbers, while IDC includes Chromebooks in theirs.

At least both companies can almost agree on the succession of the PC manufacturers. In descending order, the biggest PC manufacturers are Lenovo, HP and Dell. Gartner says Asus takes the fourth position, IDC thinks its Apple, but in both cases, one of them is taking the fourth and fifth spot. 

The biggest looser in the last quarter was Apple, who lost 13 % sales, and also the smaller manufacturers, which lost a similar amount. Meanwhile, Dell, HP and Asus managed to sell more PCs then last year. HP is now dangerously close to Lenovo, who lost some sales last quarter, but still came out at the number 1 spot. Its gonna be interesting to see: Can HP take the dominant position in the PC market once again, after years of Lenovo´s reign?

By the way: Its not only the PC market that suffers from sinking sales. Gartner and IDC also say that Tablet and Smartphone sales are falling. It seems that consumers are investing less in replacement devices lately.

Gartners numbers do not include Chomebooks
Gartners numbers do not include Chomebooks


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Benjamin Herzig, 2016-10-13 (Update: 2016-10-13)