HP remains number one in EMEA as of Q2 2016

HP remains number one in EMEA ahead of Lenovo, Dell, and others
HP remains number one in EMEA ahead of Lenovo, Dell, and others
The increase in business PC sales have not been enough to offset the large falloff of consumer PC sales in the region.

Overall PC shipments to EMEA have shrunk as of Q2 2016 compared to the same period last year. According to the latest IDC EMEA assessment, manufacturers delivered a combined 16.1 million units to the region corresponding to a decrease of 4.7 percent YoY.

Shipments to Western Europe have been relatively stable YoY with an estimated decrease of 0.8 percent, but regions in Central and Eastern Europe, the Middle East, and Africa have all faced declines as high as 8.5 percent to 13.3 percent. Surprisingly, shipments of business PCs have increased by 10.5 percent YoY in Western Europe and 3.7 percent YoY in EMEA as a whole. Consequently, consumer notebooks have taken a large hit with a 10 percent sales decline across EMEA.

According to IDC, both HP and Asus are the winners as of Q2 2016 with overall higher sales YoY. HP remains the biggest manufacturer controlling 25.4 percent of the market and having grown 4.2 percent YoY. Lenovo and Dell are second and third, respectively, decreasing about 7 percent in shipments each. Asus and Acer are fourth and fifth, respectively, with Asus growing 14.4 percent and Acer dropping 3.5 percent YoY.


static version load dynamic
Loading Comments
Comment on this article
Please share our article, every link counts!
> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2016 07 > HP remains number one in EMEA as of Q2 2016
Ronald Tiefenthäler/ Allen Ngo, 2016-07-29 (Update: 2016-07-29)
Allen Ngo
Allen Ngo - US Editor in Chief
After graduating with a B.S. in environmental hydrodynamics from the University of California, I studied reactor physics to become licensed by the U.S. NRC to operate nuclear reactors. There's a striking level of appreciation you gain for everyday consumer electronics after working with modern nuclear reactivity systems astonishingly powered by computers from the 80s. When I'm not managing day-to-day activities and US review articles on Notebookcheck, you can catch me following the eSports scene and the latest gaming news.