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This game reportedly tops $1 billion before it even launches

GTA 6 is reportedly the first game in history to generate $1 billion before launch
ⓘ Rockstar
GTA 6 is reportedly the first game in history to generate $1 billion before launch
GTA 6 has reportedly surpassed $1 billion in pre-orders ahead of launch, setting new records on both PlayStation and Xbox. Sensor Tower estimates that more than 10 million digital copies have already been ordered, while industry analysts expect the game to generate billions more in its first week.

Grand Theft Auto 6 has reportedly generated more than $1 billion in pre-orders ahead of its November 19 launch. Sony and Microsoft have also confirmed that the game is the most pre-ordered title in the history of both PlayStation Store and Microsoft Store, with Sony describing demand as "unprecedented."

According to Sensor Tower estimates, GTA 6 had attracted 10.31 million digital console pre-orders worth approximately $1 billion as of November 11. That's up from 7.71 million copies as of November 2.

Sensor Tower estimates GTA 6 has reached $1 billion in pre-orders, with 10.31 million copies sold across PlayStation and Xbox.

PlayStation accounts for the bulk of those orders, with an estimated 7.73 million copies worth $751 million. Xbox accounts for another 2.58 million copies and approximately $250 million in sales. The estimated average spending of around $97 per copy suggests that many buyers may be opting for the more expensive Ultimate Edition.

The figures have not been confirmed by Rockstar Games or its parent company, Take-Two Interactive. However, Take-Two CEO Strauss Zelnick recently said that pre-orders were running "far ahead" of the company's expectations. Meanwhile Sony described demand as “unprecedented,” while Microsoft also announced a preorder record for its store.

For comparison, Grand Theft Auto 5 generated more than $800 million in worldwide sales during its first 24 hours and passed $1 billion within three days of launch in September 2013. GTA 6 appears to be approaching a similar milestone before it even reaches players.

Industry forecasts suggest the launch of GTA 6 could generate substantially more. A July analysis by market research firm Newzoo projected cumulative global sales revenue of between $3.3 billion and $5.2 billion by the end of the first week after release.

GTA 6 pre-orders first opened on June 25. Players who pre-order the game by November 19 will also receive the Vintage Vice City Pack and one month of GTA+. Sony and Microsoft are encouraging players to download the game ahead of launch to avoid delays on release day, and pre-loading began on November 10.

Microsoft has also announced that GTA 6 will be playable through Xbox Cloud Gaming, allowing Xbox One owners to access the game despite the lack of a native version for the older console generation.

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> Expert reviews and news on laptops, smartphones and tech innovations > News > News Archive > Newsarchive 2026 11 > This game reportedly tops $1 billion before it even launches
Andrew Sozinov, 2026-11-12 (Update: 2026-11-12)