Samsung Galaxy S7 is outselling the iPhone 6S in the US
Earlier this year, Apple has posted its first ever iPhone sales decline. Now, things are getting even worse, although the Cupertino-based company remains a relevant player on the market. However, being overtaken by Samsung in their home market is quite a disturbing surprise, especially when talking about the rivalry between the Galaxy S7 and iPhone 6S lineups.
According to the latest US mobile market sales data from Kantar Worldpanel, "in the three months ending May 2016, Samsung accounted for 37% of smartphone sales and Apple 29%. However, sales of their respective flagship models reveal a much closer competition, with the Galaxy S7/S7 Edge accounting for 16% of sales and the iPhone 6s/6s Plus at 14.6%." The more interesting part is that only 5 percent of Samsung purchases come from switchers, while those dropping a Samsung handset for an iPhone account for 14 percent of new iPhone sales in the US.
Apple has a lot to worry about in the next few years since Huawei already unveiled its plans to become the second player on the global mobile market by 2020. Even more, Internet search giant Google seems to have plans to enter the market on its own.