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Razer running cross-country Summer "experience tour" to promote its products

Razer running cross-country "experience tour" to promote its products
Razer running cross-country "experience tour" to promote its products
Razer will be crashing various upcoming trade fairs, conventions, and shows across the US with #RazerTour booths focusing on VR, gaming, and prizes.

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Unlike larger manufacturers like Dell, HP, or Lenovo, Razer focuses more on social media and high-energy public tours to promote its image as a hardcore gaming company of quality hardware and accessories. Its latest tour will send a PR group to more than 20 cities across the United States to set up stations for attendees to engage in interactive VR, music, gaming, and sweepstakes.

The Summer tour begins this weekend in Minneapolis at the Soundset Music Festival and will end on September in Atlanta at the Music Midtown 2017 festival. Razer will also be stopping by E3, the Mountain Dew tour, and San Diego Comic Con along the way. Any readers who will be attending the events are encouraged to check out the Razer booth to play games like Project Cars 2, Ace Combat 7, Tekken 7, and others.

Raffles include an entire suite of Razer peripherals such as the new Razer Blade laptop for the grand prize winner and Kraken Pro V2 headsets for runners-up.

Razer recently opened a brick-and-mortar store in San Francisco with similar promotional objectives in order to increase brand awareness. Check out the official #RazerTour page to follow where Razer will be heading to next.

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2017 05 > Razer running cross-country Summer "experience tour" to promote its products
Allen Ngo, 2017-05-27 (Update: 2017-05-27)
Allen Ngo
Allen Ngo - US Editor in Chief
After graduating with a B.S. in environmental hydrodynamics from the University of California, I studied reactor physics to become licensed by the U.S. NRC to operate nuclear reactors. There's a striking level of appreciation you gain for everyday consumer electronics after working with modern nuclear reactivity systems astonishingly powered by computers from the 80s. When I'm not managing day-to-day activities and US review articles on Notebookcheck, you can catch me following the eSports scene and the latest gaming news.