Lomography unveils analogue half-format camera for $69
The new Lomography Lomourette looks very similar to the older Diana Mini, with the difference that the new model only takes half-format photos, which themselves occupy 24 x 18 millimeters on 35 mm film. This means the area is exactly half the size of a 35 mm camera, allowing 72 instead of 36 photos to be taken on a single roll of film.
As 35mm film can currently be purchased from around $10 per roll, a photo costs around 14 cents plus the cost of developing the film. The Lomourette has a small optical viewfinder, a shutter release and a rotary control for winding the film, but otherwise hardly any controls: the shutter speed cannot be adjusted, and photographers only have the choice between 1/60s and Bulb for long exposures.
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The focus can only be adjusted in four steps, so the distance has to be roughly estimated. The aperture of the 24 mm lens is only adjustable from f/8 to f/11. If not taking photos in daylight, users will have to use the flash supplied, which also does not offer any settings. The camera could hardly offer more restrictions, but at least this makes the Lomourette suitable for beginners who do not want to be overwhelmed by numerous settings.
Price and availability
The Lomourette half-format camera is now available in Lomography's online shop. Both the Classic Edition and the Picnic Edition cost $69, while the manufacturer charges $79 for the blue Water Lillies variant.