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Lenovo's new Moto phone allegedly coming in July

Lenovo-owned Motorola to launch a new Moto smartphone this summer
Lenovo-owned Motorola logo
The new Moto handset by Lenovo will aim the US market and promises to be more attractive and innovative.

The global PC market is currently going down, and China follows this trend. On the other hand, the local smartphone market is growing, but Lenovo has problems fighting off its Chinese competitors like Huawei or Xiaomi. The good news for the company might come from the US later this year, as they plan to get the Moto brand back in the game.

According to Lenovo CEO Yuanqing Yang, a new Moto handset will be revealed in July. While he did not get into the details at all, he mentioned that the Lenovo Moto will aim US consumers and will be "more innovative, more attractive." Most chances are to see a new Android mid-ranger with premium design and specs, but there is no information about the specs and features of this handset at this time, not even rumors.

While Apple continues to lead the US smartphone market, their influence is on a decline. The Cupertino-based company still has a market share of more than 50 percent, but a group of Android handset makers are slowly pushing for a larger slice of the pie. Their list is quite long, and it includes Google, Samsung, Xiaomi, Huawei, ZTE, US-based BLU Products, and others.


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Codrut Nistor, 2016-01-29 (Update: 2016-01-29)