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MWC 2017 | Google will not produce more Pixel laptops

The Chromebook Pixel line was great for those who loved Chrome OS and high-quality hardware, but the notebooks didn't come cheap. (Source: TechCrunch)
The Chromebook Pixel line was great for those who loved Chrome OS and high-quality hardware, but the notebooks didn't come cheap. (Source: TechCrunch)
Google is shifting the Pixel brand entirely into mobile devices such as smartphone and tablets, thus concluding the company's efforts to secure a niche within the premium notebook category. Google is still devoted to working on Chrome OS, however.

Google’s senior vice president for hardware Rick Osterloh met with journalists at Mobile World Congress today to say that the company had no plans to continue producing the premium Chromebook known as the Pixel laptop. The original Google Chromebook Pixel notebook came out in 2013 and a successor appeared in 2015 in the form of the Chromebook Pixel 2.

The Chromebook Pixel was remarkable for being a high-end netbook with great hardware and a distinctive 12.85-inch 2560 x 1700 resolution 3:2 touchscreen display. Unfortunately for fans of the device, the Pixel 2 was discontinued in August without a replacement, not long before the Pixel smartphone came out in October.

Osterloh stressed that Google wasn’t giving up on their operating system. “Chrome OS is a huge initiative in the company,” Osterloh said. “Google hasn’t backed away from laptops. We have the number two market share in the U.S. and U.K. – but we have no plans for Google-branded laptops.”

Since its release in 2013, the Pixel brand has become more widely known for being attached to Google’s smartphone (Google Pixel 2016) and tablet (Pixel C) that came out in 2016. Premium laptops, for the moment, no longer feature in Google’s plans as the Pixel brand shifts toward Android rather than Chrome OS.

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2017 02 > Google will not produce more Pixel laptops
Isaac Brown, 2017-02-28 (Update: 2017-03- 1)
Isaac Brown
Isaac Brown - News Editor
I joined Notebookcheck at the end of 2016 after being a dedicated reader of the website for the past six years, occasionally tuning out various lecturers to read reviews of the latest gaming and business laptops. As a writer and tech enthusiast, I focus mostly on smartphones, the latest trending gadgets like VR headsets, and the businesses that create it all. When I’m not admiring the latest graphics cards, I write short fiction and arrange for a cappella.