Notebookcheck
, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 

Google allows cryptocurrency exchanges to use its ad services again

Google lifts nearly three-year-old ban on ads for cryptocurrency exchanges
Google lifts nearly three-year-old ban on ads for cryptocurrency exchanges
A surprise move by Google brings to an end the three-year-old policy banning the use of its ad services by cryptocurrency exchanges. The revised policy will allow ads for Cryptocurrency Exchanges and Wallets targeting the United States to go online starting in August, as long as they will be certified by Google.
, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 

No matter what could happen to the market as a whole, it seems that Google has just made a move in the right direction to help the crypto world get back on its feet. Back in 2018, the online advertising giant banned cryptocurrency exchanges from using its ad services. A fresh policy change has just surfaced and it will go live in early August.

According to the aforementioned policy update, "Beginning August 3, advertisers offering Cryptocurrency Exchanges and Wallets targeting the United States may advertise those products and services when they meet the following requirements and are certified by Google."

Fortunately, this will not allow all scams to start advertising using Google's services. To qualify for Google's certification, the services must be registered with FinCEN as a Money Services Business and with at least one state as a money transmitter. Federal or state-chartered bank entities should also get the certification without breaking a sweat.

Sadly, many popular crypto services/apps will remain on the blacklist. The list includes ads for initial coin offerings, DeFi trading protocols, as well as anything that involves the purchase, sale, and trade of cryptocurrencies or related products.

Remains to see how scammers will manage to find their way through this time. Nevertheless, Google's move is quite surprising and, in the end, it might bring a much-needed boost to a market that seems to be struggling these days.

Buy CRYPTO RICH: A Beginners Guide to Cryptocurrency Investing (Paperback) on Amazon

Source(s)

static version load dynamic
Loading Comments
Comment on this article
, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 
Codrut Nistor
Codrut Nistor - Senior Tech Writer - 5461 articles published on Notebookcheck since 2013
In my early school days, I hated writing and having to make up stories. A decade later, I started to enjoy it. Since then, I published a few offline articles and then I moved to the online space, where I contributed to major websites that are still present online as of 2021 such as Softpedia, Brothersoft, Download3000, but I also wrote for multiple blogs that have disappeared over the years. I've been riding with the Notebookcheck crew since 2013 and I am not planning to leave it anytime soon. In love with good mechanical keyboards, vinyl and tape sound, but also smartphones, streaming services, and digital art.
Please share our article, every link counts!
> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2021 06 > Google allows cryptocurrency exchanges to use its ad services again
Codrut Nistor, 2021-06- 2 (Update: 2021-06- 2)