Worldwide smartphone shipments up 1.0% Year over Year in 3Q
According to preliminary results from IDC vendors shipped a total of 362.9 million smartphones worldwide in the third quarter of 2016 (3Q16). Despite the recall of Samsung's Galaxy Note 7, volumes were up 1.0%.
IDC reports that vendors shipped a total of 362.9 million smartphones worldwide in 3Q 2016. Even though IDC's totals for Samsung exclude Galaxy Note 7 shipments for both recalled and unsold devices in 3Q16, volumes were up 1.0% compared to 3Q15 when vendors shipped 359.3 million units. Sequentially, shipments grew 5.3% from 344.7 million in the second quarter of 2016.
The top five vendors remain unchanged from last quarter despite double- and triple-digit growth from the leading Chinese vendors Huawei, Oppo and Vivo (BBK). While Samsung and Apple continue to challenge each other at the top, especially Oppo and Vivo have delivered value-packed devices that offer consumers top-shelf features at a fraction of the cost compared to the market leaders.
Phones like the Oppo R9 and the Vivo X7 have become serious competitors for Huawei and other players like Xiaomi in China. Additionally Oppo is also witnessing mild success in Western Europe thanks to new athletic sponsorships across various countries. Whether or not these brands can make an impact in the U.S. market remains to be seen, but success will be crucial if aspirations of growth are a top priority.
Ronald Matta - Senior Editor News - 14080 articles published on Notebookcheck since 2007
I have been an editor at Notebookcheck since 2007. As a freelance writer, I have also written for other print and online media, including contributing to the local press. Before becoming a journalist, I worked as a trained network technician in the planning and development of corporate networks, among other things, and as a fashion photographer based in Milan. As a former competitive athlete, my passion for technology and science is complemented by a passion for all kinds of outdoor sports. When it comes to specific subjects, I’m particularly interested in video, photography, smart homes, and wearables.