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Asus oficially unveils the Zenfone C

Asus has officially unveiled a new affordable Android smartphone in Taiwan. The Asus ZenFone C comes with a 4.5-inch display and a dual-core Intel Atom processor.

Back in early January at CES 2015, Asus unveiled the high-end ZenFone 2, and today the Taiwanese manufacturer publicly introduced yet another iteration in its Android-based smartphone series. Unlike the ZenFone 2 flagship, the ZenFone C is an affordable smartphone which can be considered a slightly larger successor of the ZenFone 4, an affordable handset that Asus launched back in May 2014.

The hardware used by the new Asus ZenFone C is nothing to write home about. The display measures 4.5 inches across the diagonal and features a resolution of 480 by 854 pixels, while the processing power is drawn from a dual-core Intel Atom Z2520 processor paired with 1GB of RAM. Other specs include a 5MP primary camera, 8GB of integrated storage space, as well as the ability to expand the internal storage using the microSD card slot. The handset runs Android 4.4 KitKat overlaid with the manufacturer's proprietary Zen UI.

In the Taiwan, the Asus Zenfone C is already available for purchase at the equivalent of $95. At the moment we don't know when or if the smartphone will be launched in other markets. In addition to the new ZenFone C, the Taiwanese manufacturer also unveiled an external battery with a capacity of 9600 mAh. The external battery is aptly branded as the Asus 9600 ZenPower, but the manufactuer has yet to announce the power bank's price.


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Mihai Andrici, 2015-02- 5 (Update: 2015-02- 5)