OpenAI preparing to launch browser with a chat-like interface to compete with Chrome

In the following weeks, OpenAI could launch its own browser to compete directly with big players such as Google Chrome or Safari, a Reuters' report confirms. Unlike traditional browsers, OpenAI’s version is expected to maintain a chat-like interface similar to ChatGPT, while integrating other proprietary services such as Operator, an AI agent capable of automating tasks on websites, including form filling. Operator was launched in January 2025.

Sources familiar with the matter told Reuters that in the following weeks, OpenAI could release this browser, allowing the company to get direct access to users’ data, a key aspect to building and improving large language models (LLM).

The development reportedly follows OpenAI's unsuccessful attempt to partner with Google to access search data for SearchGPT. After negotiations fell through, OpenAI opted to pursue its own browser initiative.

In the report, Reuters notes that two of the sources commented that this browser’s design aims to keep the user interaction within the chat-like interface, avoiding the need for multiple clicks through different websites, as is the case with Google Chrome, Safari, and many other browsers. 

According to the Reuters report, the browser is built on Chromium, the open-source foundation behind Chrome and Edge, and it’s reportedly near completion. However, it remains unclear whether the initial release will be limited to ChatGPT Pro users or rolled out in specific regions.

OpenAI has not officially confirmed the browser project, but the move fits into a broader pattern of vertical expansion seen recently. In May, Sam Altman’s startup announced the acquisition of io, a hardware startup co-founded by former Apple designer Jony Ive. The deal, finalised on July 9, is expected to support OpenAI’s ambitions in AI-native hardware, further consolidating its control over both software and user interfaces.