Intel Raptor Lake price target was reportedly 5-30% more than Alder Lake but Ryzen 7000's pricing allegedly threw a wrench in the works

Hardware leaker Tom from the Moore’s Law is Dead YouTube channel is at it again with new information regarding Intel Raptor Lake’s pricing and performance. Discussing the performance of the Core i9-13900K, one of leaker’s sources mentioned that the Core i9-13900K vs Ryzen 9 7950X “will effectively be a tie”. Tom has suggested in the past that Raptor Lake vs Zen 4 will be much closer than people think, so this newest rumor is not surprising.

However as good as Raptor Lake allegedly is performance wise, Intel has supposedly found itself in a tough spot when it comes to pricing. One of the Tom’s sources from inside Intel revealed that the company was “targeting 5-30% higher pricing per SKU/Tier relative to Alder Lake’s launch pricing”.

AMD Zen 4’s performance and pricing structure have apparently caught Intel off guard as the same source claimed that the Ryzen 7000 CPUs perform a bit better and AMD has priced them “a little more aggressively” than Intel had anticipated.

Furthermore, Tom’s Intel insider was unsure of what Team Blue is planning to do with pricing after the Zen 4 reveal and the looming Zen 4 with 3D cache that is reportedly on the way in Q1 2023.

Based on these rumors, Tom speculates that Intel wants to charge more for the Raptor Lake chips compared to Alder Lake processors but doing so will make Team Blue’s processors uncompetitive with AMD Zen 4. The leaker showcases the possible Raptor Lake vs Zen 4 pricing situation with a chart that depicts speculative pricing for the Intel Core i9-13900K, the Core i7-13700K, and the Core i5-13600K against the official retail prices for the Ryzen 7000 chips.

The information presented here is based on unconfirmed reports from a mostly reliable leaker and you shouldn’t take it as gospel. Rumors have it that Intel is planning to launch the Raptor Lake CPUs on September 27 with a full release on October 20. So, there isn’t too much time before we officially find out the performance estimates and prices for Intel’s 13^th gen CPUs.

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