Intel 22nm Valley View on the way
The news about the leaked 22mm Atom processor code named Valley View is spreading like a wild fire. Recently, the Verge took on Intel’s leaked core logic roadmap for the Valley View which will debut in 2013 and packs up to 4 cores and 4 times the graphics performance of the early Atom processors.
In an article CNET, the news has expressed the chances of a possible revival of notebooks after the release of this improved chip. Although the chips may help, but notebooks will still serve as a particular niche and therefore the revenue growth opportunity for Intel is virtually nullified in context of the size.
Intel will surely target the usage of its improved Atom chips for the tablets and Smartphones market. The market, for now is highly dominated by Apple for tablets and Qualcomm reigns over the Smartphones.
The main point which sold out the netbooks was their mobility, and with the arrival of tablets the need for notebooks and their demand both have declined tremendously. The tablets also have advantages like fluidity and user friendly interface to offer over the netbooks. While netbooks users complain about its graphic ability and the new chip addressing issue, it is still being considered that a few years down the road Netbook sales will be a small fraction of the present tablet sales.
The main opportunity and future for Intel lies with tablets and Smartphones. In 2011, the graphs show that only 6% of total Atom-eligible device sales were Netbooks. Atom –eligible devices for 2011 constituted tablets, netbooks, Smartphones, Smart TV’s and other electronic items using Intel’s Atom processor. Considering the Netbook sales to even double up in the next 5 years, they would still constitute around just 5% of the Atom processor running devices.
The point to be taken care of is that the trajectory of growth for Smartphones and tablets is pretty steep, making it a very hot market. So rather than reviving the Netbooks, Intel should move on with the tablets and Smartphones.