The survey is yearly conducted by the University of Michigan and asks 80.000 US American citizens about the satisfaction with their PCs. The results are combined to a score ranging from 0 to 100. The higher the score, the better. Since 2004 Apple is leading the PC manufacturers in customer satisfaction according to the ASICS surveys.
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Source(s)
September 2010 Scores: http://www.theacsi.org/index.php?option=com_content&task=view&id=210&Itemid=222
Press Release: http://www.theacsi.org/images/stories/images/news/sept2010_pressRelease.pdf
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