HTC revenue down 16 percent in August, worst of the last six months

HTC revenue down 16 percent in August, worst of the last six months
HTC revenue down 16 percent in August, worst of the last six months
HTC reported extremely weak financial results for August, its revenue falling 16 percent compared to July and 45 percent less than August 2012. This was the worst of the last six months for the Taiwanese smartphone maker.

HTC has a few strong products on the market, especially the HTC One, but its financial results show that the Taiwanese smartphone maker is still going through a rough period. HTC's stock is now down to less than $135 per share, down from a peak of $1300 back in 2011.

Last week, the company released an unaudited revenue report showing that its August revenue fell 16 percent from July, down to $443.3 million.  Compared to the same month of last year, August 2013 saw a 45 percent drop in revenue for HTC.

According to some analysts, HTC will close the year with a loss, the first since 2002, when it was listed on the Taiwan Stock Exchange. Meeting its third-quarter guidance is a tough challenge for HTC, since its September sales "will have to grow 60% month-on-month to meet the low end," according to Yuanta Securities analyst Dennis Chan.

With BlackBerry in need of a rescue and the future arrival of HTC One Max, as well as the acquisition of Robert Downey Jr. for a $1 billion marketing campaign, the future may hold some pleasant surprises for HTC and its shareholders. On the other hand, the increased competition from Apple, LG, Sony and Samsung is surely going to make HTC's job tougher, but it will also provide a wide range of interesting options to the public.

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2013 09 > HTC revenue down 16 percent in August, worst of the last six months
Author: Codrut Nistor, 2013-09- 9 (Update: 2013-09- 9)