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Samsung's mobile chief comments on Windows system sales

Samsung's mobile chief comments on Windows system sales
Samsung's mobile chief comments on Windows system sales
Samsung has already skipped shipping Windows RT tablets to the U.S. and may be pulling them out of Europe too. The company's mobile chief has now confirmed that Windows based tablets and smartphones are not selling very well.

J.K. Shin’s official title at Samsung Electronics is ‘President and Head of IT and Mobile Communication Division’. He is the man that unveiled Samsung’s Galaxy S 4 last night at Radio City Music Hall in New York City. Samsung’s mobile chief was interviewed by The Wall Street Journal and part of the discussion touched upon Samsung’s preference to Android over Windows, for phones and tablets. When Mr. Shin was asked about Samsung’s relationship with Microsoft, in light of the software giant’s close relationship with mobile phone rival Nokia, this is what he had to say:

“Smartphones and tablets based on Microsoft's Windows operating system aren't selling very well. There is a preference in the market for Android. In Europe, we're also seeing lackluster demand for Windows-based products.”

Mr. Shin also stated that he’s not exactly happy with Samsung’s market share in the U.S., implying it was the reason for the company’s ‘unpacked’ event taking place in New York. Intel may also be able to help Samsung gain a stronger foothold in the U.S. market as the two companies are co-developing an open-source operating system called Tizen. The first smartphones using Tizen are scheduled to appear in the 3rd quarter of 2013.

Samsung Electronics has recently experienced its strongest ever year in the company’s history. After record earnings and surpassing Apple to become the world’s largest smartphone maker in 2012, Mr. Shin’s efforts are now focused on growing faster than the rest of the smartphone market.

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Author: Alex Storey, 2013-03-15 (Update: 2013-03-16)